Tuesday, June 21, 2011

HP, Acer set eyes on the enterprise PC market

First-tier global PC brand vendors Hewlett-Packard (HP) and Acer are both placing their focus on the enterprise market in the second half of 2011 with HP recently launching 22 new enterprise-based PC models and Acer chairman JT Want declaring that the enterprise and cloud computing markets will be a key segment that the company will work in, according to sources from PC makers.

The consumer notebook market has been seriously impacted by strong tablet PC demand in 2011, causing brand vendors to see lower-than-expected growth compared to previous years, while the enterprise PC market has been affected by the economic crisis, which delayed IT purchases. However, brand vendors expect enterprises to start replacing their IT equipment in the second half and therefore they have been working aggressively for the segment, the sources noted.

The sources pointed out that the enterprise PC market already started recovering in the second half of 2010 and is seeing a more obvious growth in 2011. Enterprise buyers normally take longer for their purchase evaluation, causing the enterprise market to see delayed growth from the consumer market, but the growth will be last longer.

The sources cited figures from IDC and pointed out that HP was the largest enterprise PC vendor in the first quarter of 2011 with a share of 22% for the desktop segment, while Dell was the second largest vendor in the quarter with a 4 percentage points behind HP, follow by Lenovo, Acer and Fujitsu. As for the enterprise notebook segment, HP was still the largest, follow by Lenovo, Dell, Acer and Toshiba.

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