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Thursday, June 9, 2011

AMD and Nintendo co-announce new gaming device; AMD to reintroduce FX brand

AMD, at Electronic Entertainment Expo (E3), announced its support for Nintendo's newly-announced Wii U system, as a new way to enjoy HD console gaming entertainment. The custom AMD Radeon HD GPU reflects the characteristics of AMD's graphics technology solutions: high-definition graphics support; rich multimedia acceleration and playback; and multiple display support.

AMD custom graphics enable the new Nintendo system to provide exciting, immersive game play and interaction for consumers around the world, said AMD. The AMD custom graphics processor features a modern and rich graphics processing core, allowing the new console to shine with new graphics capabilities.

Meanwhile, AMD also reintroduced the FX brand for PC processors and platforms at the E3. FX-branded products will be geared toward enthusiast PCs and HD entertainment aficionados.

The FX brand is associated with AMD's fastest processors and most powerful platforms, those designed for unrestrained PC performance for the ultimate gaming and HD entertainment experiences. In addition, these processors and platforms drive rich visuals for graphics-intensive applications and high-resolution AMD Eyefinity multi-monitor configurations. The first platform to earn the FX title, the Scorpius platform, will feature the now-available AMD 9-series chipset motherboards and AMD Radeon HD 6000 Series graphics cards, plus the upcoming Zambezi unlocked, native eight-core processor.

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